Mad Advertising Satires


Examples of mostly single-page ad satires and ad campaign satires -- many occurring on back pages or inside covers.
The first 376 regular issues so far -- this page will be an ongoing project this century.
If it was possible to do a side-by-side comparison, real ad to Mad ad, it probably made this list.

Those instances in which Mad made ads for a ficticious product are not included on this page.

(alphabetized by "actual advertiser")

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Absolut Truth.
(real Absolut advertising campaign)
Absolut VodkaAbsolut ad
Al Jaffee / Stephen Hausler /
Irving Schild
298 - Oct 1990
(real Absolut advertising campaign) -
four ad rejects: Kevorkian / Liver / O.J. / Winter
Absolut Vodka Al Jaffee / Greg Theakston 356 - Apr 1997
Absolut Saddam. (real Absolut advertising campaign) Absolut Vodka John Prete / James Kirkland 369 - May 1998
(real Action TV ad campaign parodied) -
from Mad's Great Moments in Advertising
Action bleach - The day the wrong giant
came out of the washer - Ho-Ho-Ho!
(borrowing Green Giant mascot's hand)
// Irving Schild 101 - Mar 1966
(real Ajax TV ad campaign parodied) -
from Mad's Great Moments in Advertising
The day that "Ajax"
got the housewife
out of the kitchen
a little too fast!
Ajax adMad #98
// Irving Schild 98 - Oct 1965
(real Canadian Club Whiskey ad layout -
but Four Roses and Cutty Sark are also implicated)
Alcoholics Anonymous

(Canadian Club Whiskey
prominently parodied )
Alcoholics Anonymous ad
/ Bob Clarke / Lester Krauss 94 - Apr 1965
Alpine Rest Home
Alpine CigarettesAlpine Cigarettes ad
// Lester Krauss 68 - Jan 1962
(real American Airlines ad with editorial note added) American Airlines 67 - Dec 1961
American Expense Account Cheques
American Express
Travelers Cheques
AMEX ad
/ Kelly Freas 43 - Dec 1958
The American Ex-Pres Card -
"Don't leave the oval office without it!"
from A TV Commercial We'd Like to See
The American Express Card -
"Don't leave home without it!"
John Prete /
Harvey Kurtzman and Will Elder
271 - Jun 1987
"Uncle" Louie Inc. - from Comic Book Ads! American Specialty Co. - "Uncle" Harry Bard Harvey Kurtzman / Will Elder 21 - Mar 1955
Anasprin
AnacinAnacin ad
/ Will Elder 24 - Jul 1955
Armstronger tires Armstrong tires / Will Elder 26 - Nov 1955
Aarow Shirts
Arrow ShirtsArrow Shirts ad
/ Kelly Freas 59 - Dec 1960
AsP - "Snaking over the nation, crushing the competition" A&P Supermarket Paul Laikin / 33 - Jun 1957
Aviz can't afford dirty plugs!
Avis car rentalAvis ad
// Lester Krauss 85 - Mar 1964
We don't try very hard!
Avis - "We try harder."Avis ad
/ Bob Clarke 115 - Dec 1967

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
(real Bacardi advertising campaign) Bacardi - "Just Add Bacardi" Darren Johnson / James Kirkland 368 - Apr 1998
Bayar Needs Fast Relief!
Bayer Brings Fastest Relief!Bayer ad
Al Jaffee // Lester Krauss 67 - Dec 1961
Beautydreamy mattress Beautyrest mattress Harvey Kurtzman / Will Elder 27 - Apr 1956
Bootyrest by Zippin$
Beautyrest Mattress
by Simmons
Beautyrest ad
// Lester Krauss 75 - Dec 1962
Bet Telephone System
Bell TelephoneBell Telephone ad
/ Wally Wood 41 - Sep 1958
Cell Telephone System Bell Telephone / Kelly Freas 49 - Sep 1959
Bilked Telephone System
Bell TelephoneBell Telephone ad
// Lester Krauss 89 - Sep 1964
Bull System Political Directory
Bell System
Telephone Directory
Bell System Directory cover
/ Jack Rickard 185 - Sep 1976
Bilk System - Reach out and put the touch on someone.
Bell System -
Reach out and touch someone.
Bell System ad
// Irving Schild 212 - Jan 1980
Billows Cotton-Pick Whiskey
Bellows Partners ChoiceBellows Partners Choice ad
Harvey Kurtzman / Will Elder 28 - Jul 1956
(parody of Benson & Hedges ad campaign) -
from Mad's Great Moments in Advertising -
America's Final Cigarette Break
Benson & Hedges cigarettes -
America's Favorite
Cigarette Break
Benson & Hedges ad
Al Jaffee // Irving Schild 154 - Oct 1972
Better Vision Business Association -
Does this ad look blurred to you?
Better Vision Institute 82 - Oct 1963
B.F. Goodnrich Autoless Tires
B.F. Goodrich TiresBFGoodrich ad
/ Reed Crandall 30 - Dec 1956
(real BFGoodrich TV ad campaign parodied) -
from Mad's Great Moments in Advertising
The Day They Fired The Goodrich Girl-Giant -
Ho-Ho-Ho! (mixes in Green Giant baby reference)
// Irving Schild 122 - Oct 1968
We're sick of bonus watches from Buluva!
Boluva WatchesBoluva Watches ad
// Lester Krauss 83 - Dec 1963
The Boose Wavy Radio -
Better Sounding Ads Through Research
The Bose Wave Radio -
Better Sound Through Research
Bose ad
John Prete / 371 - Jul 1998
(real Braniff Airlines ad campaign parodied) -
"When you get 'em - flaunt 'em!"
Braniff Airlines
"When you got it -
flaunt it."
Braniff Airlines ad
// Irving Schild 130 - Oct 1969
Blecch Shampoos
Breck ShampoosBreck Shampoos ad
/ Frank Frazetta 90 - Oct 1964
(Sadder) But Wiser Beer
Budweiser BeerBudweiser Beer ad
Al Jaffee / Kelly Freas 63 - Jun 1961
(real Budweiser campaign)
Frogs croak spelling of "DWI" at car crash scene -
from A TV Ad We'd Like to See
Frogs croak
spelling of
"Budweiser"
Budweiser adMad #343
John Prete / Bob Jones 343 - Mar 1996
Bofforin
BufferinBufferin ad
/ Will Elder 24 - Jul 1955

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Cadillac Jewelry
CadillacCadillac ad
/ Kelly Freas 65 - Sep 1961
California Zipper with The Blista-Dome -
from The Commercial Artist!
California Zephyr passenger train
with The Vista-Dome
California Zephyr ad
Harvey Kurtzman / Will Elder 22 - Apr 1955
Culvert Reserve
Calvert ReserveCalvert Reserve ad
/ Kelly Freas 44 - Jan 1959
Can you spot the former Cancel smoker?
Can you spot the
Camel Filters smoker?
Camel Filters ad
// Irving Schild 163 - Dec 1973
(real Camel advertising campaign)
from An Ad They'll Never Show
Camel CigarettesCamel ad
Don (Duck) Edwing /
John Pound
294 - Apr 1990
Sham-bug's Beat-a-Check Soup
Campbell's SoupCampbell's Soup ad
/ Kelly Freas 57 - Sep 1960
"America's Going Drag!" -
(parody of real Canada Dry ad campaign)
Canada Dry -
"America's Going Dry!"
Canada Dry ad
// Irving Schild 124 - Jan 1969
Canadian Clubbed Whiskey Canadian Club Whiskey Harvey Kurtzman / Will Elder 26 - Nov 1955
Canadian Specific Air Lines - from The Commercial Artist! Canadian Pacific Air Lines Harvey Kurtzman / Will Elder 22 - Apr 1955
Chesterfind Cigarettes
Chesterfield CigarettesChesterfield Cigarettes ad
/ Kelly Freas 41 - Sep 1958
Cigarette Finks: Cigarette People
Chesterfield King:
Chesterfield People
Chesterfield ad
// Irving Schild 103 - Jun 1966
The New Expandable Severolet Chevrolet / Wally Wood 29 - Sep 1956
Citibunk UnAdvantage Card
Citibank
(American Airlines)
AAdvantage Card
Citibank ad
Dick DeBartolo / 359 - Jul 1997
Integrity Record Club
Columbia House Record ClubColumbia House Record Club ad
Charlie Kadau and Joe Raiola //
Irving Schild
262 - Apr 1986
Contadina Tomato Paste
Concertina
Expanding Can
Contadina adListen to
Stan Freberg's
original radio
ads!
// Lester Krauss 84 - Jan 1964
Contact Continuously Contagious Capsules
Contac Cold CapletsContac Cold Caplets ad
Al Jaffee / Bob Clarke 87 - Jun 1964
Crust gumpaste
Crest toothpasteCrest toothpaste ad
/ Kelly Freas 43 - Dec 1958
Best toothpaste with Frammistan Crest toothpaste with Flouristan / Will Elder 28 - Jul 1956

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Dandelion Air Rifles - Ded Ryder Cowboy Carbine -
from Comic Book Ads!
Daisy Air Rifles -
Red Ryder Cowboy Carbine
Daisy Rifle ad
Harvey Kurtzman / Will Elder 21 - Mar 1955
from Mad's Great Moments in Advertising -
(real Dash TV ad campaign parodied)
Dash - The day they shot the "ten-foot-tall washing
machine" commercial in an 8-foot high basement
// Irving Schild 97 - Sep 1965
(real Dewar's Scotch ad campaign)
four ad rejects: Nice party trick / Drunk driver /
Downsizing / Beginning to look pretty good
Dewar's ScotchDewar's ad
David Shayne / / Irving Schild 358 - Jun 1997
Paying For A Diamond Is Forever...
De Beers Jewellery -
A Diamond Is Forever...
De Beers Jewellery ad
Al Jaffee / Kelly Freas 51 - Dec 1959
DeBores - A Diamond Is An Error. -
A Man's Guide to Not Buying Into Diamonds
De Beers Jewellery - A Diamond Is Forever... 370 - Jun 1998
Dial Soap - Aren't you glad you Dial correctly?
(play on the campaign and meaning of the word "dial")
(Lux soap mentioned as advertiser)
Dial Soap -
Aren't you glad you use Dial?
Dial Soap ad
// Lester Krauss 59 - Dec 1960
Dry Ideal -
from A TV Commercial We'd Like to See
Dry Idea -
"Never let them see you sweat."
Billy Doherty / Angelo Torres 277 - Mar 1988
Rubber Bubble Gum - from Shmeer's
from Comic Book Ads!
Dubble Bubble Gum
from Fleer's
Dubble Bubble ad
Harvey Kurtzman / Will Elder 21 - Mar 1955

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Eastzone Kossak Film
Eastman Kodak FilmKodacolor ad
/ Kelly Freas 53 - Mar 1960
Aspire Boot-Lick Polish
Esquire Boot (shoe) PolishEsquire Boot (shoe) Polish ad
/ Kelly Freas 54 - Apr 1960
I just put a gas station attendant in my tank!
Esso -
Put a tiger in your tank
Esso ad
/ Bob Clarke 92 - Jan 1965
Ethel gasoline
Ethyl gasolineEthyl gasoline ad
/ Wally Wood 29 - Sep 1956

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Fleischman's Whiskey
Fleischmann's WhiskeyFleischmann's Whiskey ad
/ Kelly Freas 53 - Mar 1960
You Can't a-Ford a Car
Ford Motor CompanyFord Motor Company ad
// Lester Krauss 77 - Mar 1963
Furd Foulcar
Ford FalconFord Falcon ad
/ Bob Clarke 60 - Jan 1961
The 1963 3/4 Edsel -- A Division of Furd Motors
Ford MotorsFord Motors ad
// Swedowsky & Weiss 81 - Sep 1963
Finster Glint
Foster Grant sunglassesFoster Grant ad
// Irving Schild 115 - Dec 1967
Four Posies Society Whiskey Four Roses Whiskey Al Jaffee / Kelly Freas 49 - Sep 1959
The Freakland Mint Proudly Presents
America's Favorite Dictators!
The Franklin MintThe Franklin Mint ad
Dan Birtcher / James Warhola 314 - Oct 1992
The Freakland Mint Proudly Presents
Commemorative Plates of Revisionist History
The Franklin Mint Stan Hart / James Warhola 373 - Sep 1998

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
GM (Gravity Masters) Five - Body by Fishey
(Sevrolet/Pontiarc/Upsmobile/Buckit/Cadiljac)
GM (General Motors) Five - Body by Fisher
(Chevrolet/Pontiac/Oldsmobile/Buick/Cadillac)
Al Jaffee / Kelly Freas 50 - Oct 1959
General Realistic "Dummy TV" Sets General Electric TV Sets / Kelly Freas 62 - Apr 1961
(real Geritol ad campaign parodied) -
from A TV Ad We'd Like to See
Geritol - "I get plenty of rest,
I eat balanced meals, and I take Geritol."
Dick DeBartolo // Irving Schild 178 - Oct 1975
(real Glass Container Manufacturers
Association campaign parodied)
Glass Container
Manufacturers Association
Glass ad
/ Kelly Freas 68 - Jan 1962
(real Grant's ad campaign parodied) -
"the day no one was left up to get him a Grant's"
from Mad's Great Moments in Advertising
Grant's Scotch Whiskey -
"as long as you're up,
get me a Grant's"
Grant's ad
// Irving Schild 108 - Jan 1967
Doggy Train from Ex-Lax
Gravy Train Dog FoodGravy Train Dog Food ad
/ Kelly Freas 72 - Jul 1962
Great Gray Hair Conditioner
Great Day -
A Man's Way to Remedy Gray
Great Day's ad
// Irving Schild 112 - Jul 1967
(real Green Giant mascot borrowed for Action bleach
ad campaign) - from Mad's Great Moments in Advertising
Green Giant / Action bleach - The day the day the
wrong giant came out of the washer - Ho-Ho-Ho!
// Irving Schild 101 - Mar 1966
Gulp Says the Oil Corporations
Gulf OilGulf Oil ad
// Lester Krauss 65 - Sep 1961

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Hallmock 1998 Holiday Catalog Hallmark Scott Maiko / Scott Bricher 376 - Dec 1998
Janes Seamless Stockings - "She was irresistible..."
Hanes Stockings -
"She's irresistible..."
Hanes ad
Al Jaffee / Bob Clarke 61 - Mar 1961
Hames Underwear for Men and Boys
Hanes UnderwearHanes ad
Larry Siegel / Kelly Freas 51 - Dec 1959
Herbert Tareytoon cigarettes - from The Commercial Artist!
Herbert Tareyton cigarettesHerbert Tareyton cigarettes ad
Harvey Kurtzman / Will Elder 22 - Apr 1955
(real Hertz TV ad campaign parodied) -
from Mad's Great Moments in Advertising
Hertz - The day they forgot to put the
top down for the Hertz commercial
// Irving Schild 99 - Dec 1965
(real Hilton Hotels ad with speech balloon added) Hilton Hotels 72 - Jul 1962

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
IKRAPPA Catalogue IKEA Catalogue Scott Maiko // Albert Crudo 360 - Aug 1997
Inferial Blend Whiskey from Hiram Walked
Imperial Whiskey
from Hiram Walker
Imperial Whiskey ad
/ Kelly Freas 45 - Mar 1959
Ipuna toothpaste
Ipana toothpasteIpana toothpaste ad
/ Will Elder 25 - Sep 1955
Jell-Y
Jell-OJell-O ad
Harvey Kurtzman / Will Elder 24 - Jul 1955
John Vaultlock Stay-Put Burial Insurance
John Hancock InsuranceJohn Hancock Insurance ad
/ Kelly Freas 71 - Jun 1962
Rummie Walker
Johnnie Walker WhiskeyJohnnie Walker ad
/ Kelly Freas 56 - Jul 1960
Johnnie Warper Whiskey -
Good taste is always in absence.
Johnnie Walker -
Good taste is
always an asset.
Johnnie Walker ad
Charlie Kadau and Joe Raiola //
Irving Schild
311 - Jun 1992
Bind-Aig Plastic Strips
from Stickier & Stickier
Band-Aid Plastic Strips
from Johnson & Johnson
Band-Aid ad
Harvey Kurtzman / Will Elder 24 - Jul 1955
Goldbrick & Goldbrick
Johnson & JohnsonJohnson & Johnson ad
/ Kelly Freas 55 - Jun 1960
Smithson John & Co. - (whole front cover!)
Johnson Smith & Co.Johnson Smith ad
Harvey Kurtzman / 21 - Mar 1955
Alwett Institute of Physical Training -
from Comic Book Ads!
Jowett Institute of
Physical Training
Jowett ad
Harvey Kurtzman / Will Elder 21 - Mar 1955
Just For Rodman
Shampoo-In Haircolor
Just For MenJust For Men ad
Andrew J. Schwartzberg / 352 - Dec 1996

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Let's Kill-off Ridiculous Ad Campaigns
Kellogg'sKellogg's ad
// Irving Schild 96 - Jul 1965
Kennt cigarettes
Kent cigarettesKent cigarettes ad
Harvey Kurtzman / Will Elder 25 - Sep 1955
The K.E.N.T. Society
(Knowledge Ends Needless Tumors)
Kent cigarettesKent adMad #109
Vic Cowen / Bob Clarke 109 - Mar 1967
Kings Man Close Shave Lotion
King's Men
(after shave & cologne)
Kings Men ad
/ Kelly Freas 37 - Jan 1958
Fool-Aid
Kool-AidKool-Aid ad
Al Jaffee / Kelly Freas 67 - Dec 1961

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Lady Clinic
Lady ClairolLady Clairol ad
// Lester Krauss 80 - Jul 1963
(real Lark cigarettes ad campaign parodied) -
from Mad's Great Moments in Advertising
The day the
"Show us your 'Lark' pack"
camera crew passed
the wrong group of smokers
Lark adMad #114
// Irving Schild 114 - Oct 1967
Liberty Mutilate Insurance
Liberty Mutual InsuranceLiberty Mutual Insurance ad
// Lester Krauss 69 - Mar 1962
Dee Cayers
Life SaversLife Savers ad
/ Kelly Freas 66 - Oct 1961
Likely Strife Cigarettes
Lucky Strike CigarettesLucky Strike Cigarettes ad
// Lester Krauss 86 - Apr 1964

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Ironmaidenfit Bras
Maidenform BrasMaidenform Bras ad
Harvey Kurtzman / Jack Davis 24 - Jul 1955
Maidinfirm Bras
Maidenform BrasMaidenform Bras ad
// Lester Krauss 70 - Apr 1962
Marlbrando Tattoo Needles
Marlboro cigarettesMarlboro ad
/ Will Elder 27 - Apr 1956
Marble-Row Funeral Directors Marlboro cigarettes // Irving Schild 107 - Dec 1966
Mayjag -
the dispensable automatics
Maytag -
the dependable automatics
Maytag Washing Machines ad
// Lester Krauss 80 - Jul 1963
Get Mutt. You'll Pay.
Muttropolitan Life
Get Met. It Pays.
Metropolitan Life
Metlife ad
Charlie Kadau and Joe Raiola /
Angelo Torres
306 - Oct 1991
The Microsoft Monopoly
"What We're Doing To You Today."
The Microsoft Network
"Where Would You Like To Go Today?"
364 - Dec 1997
"Milk. It does a body good?" -
from A TV Ad We'd Like to See
"Milk. It does a body good." Dick DeBartolo / C.F. Payne 313 - Sep 1992
Schmuck - Not a surprise!
Milk - What a surprise!Milk ad
/ Richard Williams 343 - Mar 1996
Miss Clairold
Miss ClairolMiss Clairol ad
/ Kelly Freas 42 - Nov 1958
Mmboy Cream Deoderant Mum Cream Deoderant / Will Elder 24 - Jul 1955
Pony Parimutuels of New York -
"Life Insurance? I'd rather play the horses!"
Mutual Life Insurance
Company of New York
(MONY)
MONY ad
// Lester Krauss 84 - Jan 1964

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Nature's Revenge Association
National Rifle AssociationNRA ad
Charlie Kadau and Joe Raiola /
Irving Schild
308 - Jan 1992
Nationwide Warning -
Beware of Crazy Insurance Companies
Nationwide InsuranceNationwide Insurance ad
// Lester Krauss 81 - Sep 1963
Spot'em Easy with Clear-All field glasses
Nice'n Easy hair color
by Clairol
Nice'n Easy ad
// Irving Schild 117 - Mar 1968
(real Nike campaign ad layout)
Nike
Apparel
Nike ad
David Shayne and Joe Raiola /
Irving Schild
363 - Nov 1997
Awaysis Cigarettes
Oasis CigarettesOasis Cigarettes ad
/ Kelly Freas 48 - Jul 1959
Ol' Craw whiskey
Old Crow whiskeyOld Crow whiskey ad
Harvey Kurtzman / Will Elder 25 - Sep 1955
Old Croc whiskey Old Crow whiskey / Bob Clarke 78 - Apr 1963
"When you indulge in scotch to excess
you eventually have to Pay the Piper"
100 Pipers Scotch100 Pipers Scotch ad
/ / Irving Schild 111 - Jun 1967
Orwreck XL Vacuum Oreck XL Vacuum John Prete / Hermann Mejia 373 - Sep 1998

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Padst Red Ribbon beer
Pabst Blue Ribbon beerPabst ad
Harvey Kurtzman / Will Elder 29 - Sep 1956
Past Blue Ribbons beer Pabst Blue Ribbon beer / Kelly Freas 58 - Oct 1960
Park-David ...Pioneers in bigger medical bills
Parke-Davis...
Pioneers in better medicines
Parke-Davis ad
/ Kelly Freas 48 - Jul 1959
Barker 61 Capillary Cigar
Parker 61 Fountain PensParker 61 ad
/ Kelly Freas 38 - Mar 1958
Sucker 61 Fountain Pens Parker 61 Fountain Pens / Kelly Freas 62 - Apr 1961
Parliamatch Cigarettes
Parliament CigarettesParliament Cigarettes ad
/ Kelly Freas 50 - Oct 1959
Partnership for a Drugged-Out America Partnership for a Drug-Free America
"How to Talk to Your Kids About Drugs."
John Prete // Irving Schild 366 - Feb 1998
Drug Manufacturers Association --
This capsule made $47,895,252.38 so far.
Pharmaceutical Manufacturer's Association // Lester Krauss 85 - Mar 1964
The P.H.I.L.C.O. Society (Publicizing Homeowners'
Ignorance of Losses from Color Ownership)
Philco Color TelevisionsPhilco Color Televisions ad
/ / Irving Schild 110 - Apr 1967
Morris Philip cigarettes Philip Morris cigarettes / Kelly Freas 36 - Dec 1957
Phoneyex Mutual Life Insurance Phoenix Mutual Larry Siegel / Kelly Freas 54 - Apr 1960
"What sort of man reads Mad?"
Mad Advertising Department
"What sort of man reads Playboy?"
Playboy Advertising Department
Playboy ad
// Lester Krauss 61 - Mar 1961
Parloraid Land Camera
Polaroid Land CameraPolaroid Land Camera ad
Larry Siegel / Kelly Freas 52 - Jan 1960
(real Polaroid ad campaign)
Polaroid Land CameraPolaroid ad
/ / Lester Krauss 74 - Oct 1962
Parloraid Color Pack Camera -
The 60-second disappointment
Polaroid Color Pack Camera -
The 60-second excitement
Polaroid ad
/ / Irving Schild 127 - Jun 1969
Pund's cold cream
Pond's cold creamPond's cold cream ad
/ Jack Davis 24 - Jul 1955
Puntiac - from The Commercial Artist! Pontiac Harvey Kurtzman / Will Elder 22 - Apr 1955
Psychic Fiends Network Psychic Friends Network Dick DeBartolo / 355 - Mar 1997

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
RGA Victim Color TV
RCA Victor Color TVRCA Victor Color TV ad
Al Jaffee / Kelly Freas 46 - Apr 1959
Volks Wagen
done in the style of Renault's ad campaign
Renault automobilesRenualt ad
/ Kelly Freas 52 - Jan 1960
R.J. Riddles - "Some straight talk about
selling cigarettes to a hostile public."
R. J. Reynolds Tobacco Company -
"Can we have an open debate about smoking?"
Billy Doherty 259 - Dec 1985
Ronreagan.
A rum to help forget.
Ronrico.
A rum to remember.
Ronrico Rum ad
// Irving Schild 131 - Dec 1969

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Sailem Cigarettes
Salem CigarettesSalem Cigarettes ad
/ Kelly Freas 40 - Jul 1958
Sanofranized
Sanforized
(non-shrink treatment)
Sanforized ad
Harvey Kurtzman / Will Elder 26 - Nov 1955
Samforized
Sanforized
(non-shrink treatment)
SSanforized (non-shrink treatment) ad
/ Kelly Freas 46 - Apr 1959
Sam Foureyes Sanforized (non-shrink treatment) // Lester Krauss 94 - Apr 1965
Sinka Coffee-Flavored Bath Salts
Sanka Instant CoffeeSanka Instant Coffee ad
Al Jaffee / Joe Orlando 58 - Oct 1960
Sucka Instant Coffee
Sanka Instant CoffeeSanka Instant Coffee ad
// Lester Krauss 74 - Oct 1962
Save A Child Star
Save the ChildrenSave the Children ad
Frank Santopadre / 321 - Sep 1993
Scutch Cellophane Tape
Scotch Cellophane TapeScotch Tape ad
// Lester Krauss 63 - Jun 1961
(real Seven Seas Caesar Salad Dressing ad campaign) -
from A TV Scene We'd Like To See
Seven Seas Caesar Salad Dressing
"Who made the salad?" - "Caesar made the salad!"
Al Jaffee // Irving Schild 148 - Jan 1972
Shill Gasoline with Flatformate -
from A TV Ad We'd Like to See
Shell Gasoline with Platformate Lou Silverstone /
George Woodbridge
119 - Jun 1968
Stikky Peanut Butter
Skippy Peanut ButterSkippy Peanut Butter ad
Al Jaffee / Kelly Freas 57 - Sep 1960
Soft-Weave Tissue by Scotch
Soft-Weve Tissue by ScottSoft-Weve ad
Al Jaffee / Kelly Freas 47 - Jun 1959
Safe Form Insurance
State Farm InsuranceState Farm Insurance ad
Al Jaffee // Lester Krauss 55 - Jun 1960
Concentrate Inc. - from Comic Book Ads! Stravon Publishers - "How to Hypnotize" Harvey Kurtzman / Will Elder 21 - Mar 1955
Sweat Hard Portable Oval Tub
SweetHeart SoapSweetHeart Soap ad
Al Jaffee / Kelly Freas 45 - Mar 1959

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Tankedaway Gin
Tanqueray GinTanqueray Gin ad
/ Gerry Gersten 340 - Oct 1995
The cigarette industry can Carry-On
Tareyton CigarettesTareyton Cigarettes ad
// Lester Krauss 88 - Jul 1964
Take TNT and See
Tea Council of the U.S.A. -
Take Tea and See
Tea Council ad
/ Bob Clarke 64 - Jul 1961
State Trooper - Trust your car will be
stopped by the man who wears the star.
Texaco -
Trust your car to the
man who wears the star.
Texaco ad
// Lester Krauss 82 - Oct 1963
(real Tiparillo ad campaign parodied) -
from Mad's Great Moments in Advertising
The day a gentleman
finally offered a
lady a Tiparillo
Tiparillo ad
// Irving Schild 104 - Jul 1966
Tommy Hifigure Tommy Hilfiger Dick DeBartolo / 371 - Jul 1998
Travailers Insurance
Travelers InsuranceTravelers Insurance ad
Al Jaffee // Lester Krauss 71 - Jun 1962
Truth Cigarettes
True
Cigarettes
True ad
Billy Doherty / Irving Schild 239 - Jun 1983

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
(real United Airlines ad with speech balloon added) United Airlines 67 - Dec 1961
Brewers Foundation To Encourage Excess -
from The Commercial Artist!
U.S. Brewers Association / Foundation -
Beer Belongs
Harvey Kurtzman / Will Elder 22 - Apr 1955
The Beverage Of Moderation
Foundation To Encourage Excess
U.S. Brewers
Association / Foundation -
Beer Belongs
U.S. Brewers ad
Harvey Kurtzman / Will Elder 27 - Apr 1956
(real U.S. Brewers Association ad -
speech balloon added)
U.S. Brewers Association 68 - Jan 1962
Company's Going U.S. Travel Service - "Company's Coming" // Lester Krauss 93 - Mar 1965
Vilecream
ValcreamValcream ad
/ Kelly Freas 38 - Mar 1958
Greasylene Hair Tonic
Vaseline Hair TonicVaseline Hair Tonic ad
113 - Sep 1967
Volatilis
VitalisVitalis ad
/ Kelly Freas 35 - Oct 1957
Volksbuggen
VolkswagenVolkswagen ad
Al Jaffee / Bob Clarke 75 - Dec 1962

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Fozless Fooznick Sells Crazyroot Cream-Oil
Hair Tonic through a comic strip
Al Capp uses
Fearless Fosdick comic to
sell Wildroot Creme Oil
Wildroot ad
/ Will Elder 25 - Aug 1955
Winsten cigarettes
Winston cigarettesWinston cigarettes ad
// Larry Maleman 37 - Jan 1958
Winsom cigarettes
Winston
cigarettes
Winston cigarettes ad
// Irving Schild 140 - Jan 1971
If it wasn't for Winsom, I wouldn't smoke.
If it wasn't for Winston,
I wouldn't smoke.
Winston cigarettes ad
// Irving Schild 183 - Jun 1976
Guzzlemidt Rotgut
Wolfschmidt Genuine VodkaWolfschmidt ad
/ Bob Clarke / Lester Krauss 76 - Jan 1963
(real Wrigley's Spearmint Gum ad campaign parodied) -
from A MAD Look at a TV Commercial
Wrigley's Spearmint Gum -
"Carry the big fresh flavor wherever you go..."
Al Jaffee 170 - Oct 1974

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MAD SATIRE (with article or slogan in some cases) ACTUAL ADVERTISER (or product name) WRITER / ARTIST / PHOTOS ISSUE / DATE
Yellowed Pages
Yellow PagesYellow Pages ad
Al Jaffee / Bob Clarke 66 - Oct 1961
Yellow Pages - Better let your feet do the walking next time Yellow Pages - Let your fingers do the walking Sergio Aragones // Lester Krauss 79 - Jun 1963
(real Yellow Pages ad campaign -
"Let your fingers do the walking!")
Yellow Pages -
Let your fingers
do the walk-*#@&!
Yellow Pages ad
// Irving Schild 184 - Jul 1976
Tromp Stamp Co. - from Comic Book Ads! Zenith Co. (sold collectible stamps) Harvey Kurtzman / Will Elder 21 - Mar 1955
Nippo Lighters
Zippo LightersZippo Lighters ad
// Lester Krauss 78 - Apr 1963