Lot #1 - Denmark / Danish MAD Magazine #1 - First, Premiere, Issue - 1962 MB $100

This is a very cool (and very rare) foreign MAD Magazine first issue. Published in 1962 by Forlaget I.K. / Williams Forlag, this is the first, premiere, #1 issue from the Danish version of MAD Magazine. What makes this issue extra special is that the title is spelled "G-A-S", instead of "M-A-D". That is because the word "GAS" is the literal translation of the word "MAD" in the Danish language. In fact, the first thirteen (13) issues of the Danish MAD had the word "GAS" printed on the front cover, as the title was slowly converted to read "MAD" instead. This issue is in VG/F condition, with light surface, corner and edge wear.

Price realized: $255

Lot #2 - Sealed MAD Magazine Staff Logo Pin (1991) - Gold/Blue Version MB $20

This is a super rare MAD Magazine cloisonne pin. Produced in 1991 for E.C. Publications, this pin was originally planned to be a subscription premium giveaway. But, a different color MAD logo pin (red/white) was chosen instead. These blue/gold pins were still produced, but only in a small batch. They were then given away to MAD staffers and contributors. This pin is still sealed in its original bag, and is unused and in Mint condition.

Price realized: $31

Lot #3 - What, Me IBooks Promotional T-Shirt MB $20

This is a cool promotional item from MAD Magazine. Produced in 2002 for E.C. Publications by Simon & Schuster and ibooks, this item is a t-shirt featuring the covers of the first six (6) "50th Anniversary Edition" MAD paperback books. These books were exact reprints of the five (5) MAD paperback books published in the late 1950's by Ballantine Books, and the first MAD title published by Signet Books. This shirt is an Adult size extra-large (XL), and is unused and in Mint condition.

Price realized: $101

Lot #4 - MAD About The Sixties Promotional Post-It Note Cube (Sealed) MB $50

This item is a promotional item from the MAD About The Sixties trade paperback book. Produced in 1995 by Little, Brown, and Co., this item is a sealed cube of Post-It notes that feature Alfred E. Neuman and the MAD About The Sixties logo on each side. These were never sold to the general public, and were only given away to members of the MAD staff, and other employees at Little, Brown. Measuring approx. 3 1/4" by 3 1/4" by 3 1/4", this item is still factory sealed, and in Mint condition.

Price realized: No Bid

Lot #5 - Alfred E. Neuman "Fuzzy-Hair" Bust w/ Original Tag & Storage Box MB $40

This is an early 1960's bust featuring a likeness of MAD Magazine's Alfred E. Neuman. This bust features an Alfred lookalike with orange fuzzy hair, and comes with the original hangtag which reads, "Don't Be Sad, Don't Be Blue, 'Cause I'm The Guy Who'll Worry For You." Also included in this lot is the original storage box for the bust. The bust and box are both in Excellent display condition, although the box does have one corner split on the lid, and also a tiny hole (punched from the inside) on one side of the box. The bust measures approx. 4 1/2" tall.

Price realized: $127

Lot #6 - MAD Magazine Personalized Pen w/ Original Box - Ed Norris MB $40

This is a very cool (and very rare) office premium from MAD Magazine. Produced in 1992 for E.C. Publications, this item is a personalized pen that was given away as a gift for Christmas in 1992. The particular recipient of this pen was MAD Magazine memorabilia collector, Ed Norris, and Mr. Norris' name has been engraved on one side, along with the words, "What, Me Worry". The end of the pen also features a full color image of MAD Magazine's cover boy, Alfred E. Neuman. The ink has dried up in this pen, but it still displays beautifully. Both the pen and box appear to be unused, and both are in Mint condition.

Price realized: $115

Lot #7 - MAD Magazine / Alfred E. Neuman Rubber Coasters MB $10

This is a set of four (4) rubber coasters, featuring the face of Alfred E. Neuman. These coasters, and others in the set, were produced in 1995 by XPRES Corporation. There were also three (3) other coaster images produced, but this lot only has the Alfred E. Neuman for President coasters. These coasters, along with a set of ceramic magnets, ceramic steins, and ceramic coffee mugs, were also known as the MAD Magazine "Family Fun" collectibles line, as these were sold by a dealer called "Family Fun Collectibles", in the "For Sale"section in Toy Shop magazine. Measuring approx. 4" by 4", these coasters are unused, and in Mint condition.

Price realized: $26

Lot #8 - Alfred E. Neuman / It's A MAD, MAD, MAD World T-Shirt - 1992 MB $20

This is a very cool (and hand-decorated) MAD Magazine t-shirt. Produced in 1992 by Stanley DeSantis, this t-shirt features an image of Alfred E. Neuman on the front, and the back of Alfred's head on the back. The front also shows the words, "It's A MAD, MAD, MAD, MAD World". This shirt is an Adult size extra-large (XL), and is unused and in Mint condition. The shirt also has the original manufacturer's sticker on the front, which tells the buyer that this shirt is indeed hand-decorated.

Price realized: $41

Lot #9 - 2000 MAD Racing Team Baseball Cap / Hat - Dale Creasy Jr. MB $15

This is a cool piece of MAD Racing memorabilia. Produced in 2000 by NHRA Properties for E.C. Publications, this item is a cloth baseball cap/hat from the MAD Racing team of Dale Creasy Jr. The front of the hat shows the words, "Vote MAD", while the back has the words, "Dale Creasy Jr. - Don't Drink And Vote" stitched above the adjustable plastic strap. This hat is unused, and in Mint condition. It even has the NHRA Properties paper label still attached.

Price realized: $82

Lot #10 - 1995 MADTV / MAD TV Promotional Cast Member Cap / Hat MB $15

This is a cool piece of memorabilia from the early days of MAD TV. This item is a promotional baseball cap / hat that was given to the cast members of the FOX Network comedy hit, MAD TV. This hat features an embroidered MAD TV logo on the front, and has an adjustable cloth strap and buckle on the back. This cap is made of brushed black denim, and is soft and smooth. There is a bit of storage dust on it, but it appears to be unused. In Excellent display condition.

Price realized: No Bid

Lot #11 - MAD Magazine / Alfred E. Neuman Promotional Memo Pad MB $40

This is a cool piece of promotional MAD Magazine memorabilia. Produced in the 1980's by E.C. Publications, this item is a MAD Magazine / Alfred E. Neuman memo pad. This item was produced as a giveaway premium at trade shows and other media events, and it is one of two different pads that were produced. The other pad was black on blue, and was printed on heavier paper stock. In any event, this pad is super hard to find, and contains at least 25 sheets. I stopped counting after 25, and there were still a few left. Measuring approx. 5" by 7", this item appears to be unused, and is in Excellent display condition, with light storage and handling wear.

Price realized: $40

Lot #12 - 1999 MAD Magazine Wristwatch - DC Direct MB $20

This is a hard to find wristwatch from MAD Magazine. Produced in 1999 for E.C. Publications by DC Direct, this item is an Alfred E. Neuman wristwatch. This watch features a full color Alfred E. Neuman image on the face of the watch, and this particular watch is unused and in Mint condition. You'll be happy to know that this watch is still factory sealed, and is the "Official Watch of the U.S. Equestrian Boating Team!"

Price realized: $46

Lot #13 - Finland / Finnish MAD Magazine #1 - First, Premiere Issue - 1970 MB $75

This is a very cool (and very rare) foreign MAD Magazine first issue. Published in 1970 by Kustantaja Kuvajulkaisut Oy, this is the first, premiere, #1 issue from the Finnish version of MAD Magazine. This issue mainly contains reprints from the US version, but there is also some original content from Finnish artists and writers. This issue is in VG condition, with surface, corner and edge wear, with noted wear and light chipping along the spine. This one's a real toughie, so don't miss out!

Price realized: No Bid

Lot #14 - Anoka (Minnesota) Jackson Junior High School Yearbook w/ Alfred E. Neuman MB $40

Published in 1973 by the American Yearbook Company, this is the annual yearbook for the Jackson Junior High School, located in Anoka, Minnesota. Nicknamed, the Jaguars, the school chose Alfred E. Neuman to be its cover boy for their annual 1972-3 yearbook. I am unsure of the artist, but it obviously appears that he/she is of middle school age. Alfred also appears on other pages of the yearbook, and each image is very similar to the cover image. There are also several autographs and messages contained on the pages of the book, including the front cover. There is no "used with permission of MAD Magazine", or any reference to MAD anywhere is the book. But the name, "Alfred E. Jaguar", was used on the first page (pictured).

Price realized: $127

Lot #15 - 1988 Spy vs. Spy T-Shirt - Sun Sportswear MB $20

This is a cool MAD Magazine t-shirt. Produced in 1988 by Sun Sportswear, this is a MAD Magazine / Spy vs. Spy t-shirt. The art on the shirt features the Black Spy eating a plate of spaghetti noodles, which are really a pile of electrical cords. This shirt is an Adult size Large, and this particular shirt is unused, and in Near Mint condition, with ultra-light handling and storage wear.

Price realized: $62

Lot #16 - Canadian Alfred E. Neuman T-Shirt - Watson Brothers - 1988 MB $20

This is a very cool piece of foreign MAD Magazine memorabilia. Produced in 1988 for Watson Brothers, a chain of Canadian clothing stores, this is an Alfred E. Neuman t-shirt. The art on this shirt is not familiar, and was probably designed by someone with no connection to MAD Magazine. In any event, this shirt is very cool and very hard to find. It is an Adult size Large, and is unworn and in Near Mint condition, with ultra-light handling and storage wear.

Price realized: $82

Lot #17 - Certified MAD Denim Bucket Hat - Spencer Gifts - 1999 MB $20

Produced in 1999 by Prime Time Headgear, this is a MAD Magazine / Certified MAD denim bucket hat. This item was sold exclusively in Spencer Gifts stores in 1999 and the early 2000's, and is unworn. In fact, it still has the Spencer Gifts price tag still attached to the hat. The tag on this 100% cotton hat says that it is. "One Size Fits All", but it is a little too small for a large-headed man like myself. In any case, this item is unused, and in Near Mint condition, with light storage handling and storage wear.

Price realized: No Bid

Lot #18 - MAD Magazine / Alfred E. Neuman / What, Me Worry Baseball Cap / Hat MB $15

This is a cool MAD Magazine baseball cap. Produced in 1997 for E.C. Publications, this hat features the embroidered face of Alfred E. Neuman on the front, along with the MAD Magazine logo and the words, "What, Me Worry?" on the back. The back also features a black adjustable vinyl strap. This item was produced as a subscription premium back in the late 1990's, and was never sold in stores. It is a little dusty, but is unused, and in Mint condition.

Price realized: $36

Lot #19 - Sealed Package Of Alfred E. Neuman Bookmarks - American Library Association MB $15

This is a rare piece of MAD Magazine memorabilia. Produced in 2002 by the American Library Association, this is a sealed package of 250 Alfred E. Neuman bookmarks. The art on these bookmarks comes from MAD Magazine #101, and features Alfred E. Neuman sitting at his school desk. The American Library Association produced several kinds of bookmarks and posters, with some featuring cartoon and comic characters, and others featuring nature photos and real people. These bookmarks measure approx. 2" by 6". A companion Alfred E. Neuman poster featuring this exact image was also produced, and is featured in its own lot on Day Two of this weekend auction.

Price realized: $51

Lot #20 - MAD Magazine Diecast Toy Car Prototype Single Car Package MB $10

This is a cool piece of MAD Magazine memorabilia. Produced in 2000 by Racing Champions, this item is a 1/48 scale (Hot Wheels size) toy car. This is the "Spy vs. Spy" version, and there were five (5) different cars produced in the set. All five cars ended up being sold together in one set, in a graphic display box. This item is rare as it displays just one car for sale. None of the cars were ever sold individually. This item is unopened, and in Excellent display condition. There is a little bit of surface dirt on the front of the card, and a few spots on the back. But all of the edges and corners of the display card are all nice and straight, and the plastic has no issue at all.

Price realized: $21

Lot #21 - Stereo For Hillbillies Reel-To-Reel Tape w/ Alfred E. Newman On Cover MB $50

This item is a reel-to-reel tape featuring music from Warren Baker's Little Band. Entitled, "Stereo For Hillbillies", this item features such 1960's folk country music hits like, Clarinet Polka, Bury Me Not On The Lone Prairie, Little Brown Jug, Arkansas Traveler, Yellow Rose Of Texas, and many more. The lid of the box features an image of Alfred E. Neuman, which was taken from an early 1960's issue of MAD Magazine. Both the tape and box are in Excellent display condition.

Price realized: $50

Lot #22 - Alfred E. Neuman / Ohio State T-Shirt MB $20

This is a cool Alfred E. Neuman t-shirt. Produced in 1994 by Trau & Loevner, this shirt features Alfred E. Neuman, with the hair on his head sharpened by a pencil sharpener. This shirt is the "Ohio State" version, as this design was featured on other shirts with the names of colleges and universities on them. I have seen several of these shirts, from Wisconsin and Penn State, to Florida and Illinois. Another "college" shirt, featuring Alfred E. Neuman with the sides of his head shaved, was also produced by Trau & Loevner. This particular shirt is unused, and in Mint condition. It even has the K-Mart price tag still attached to the neck label. This shirt is an Adult size Large.

Price realized: No Bid

Lot #22 - MAD Magazine / Alfred E. Neuman / What-Me Worry T-Shirt UBI 1994 MB $20

Here's another cool Alfred E. Neuman shirt. Produced in 1994 by UBI, this is an Alfred E. Neuman / What - Me Worry t-shirt. This shirt features the words, "What....Me Worry" on the front in large block letters, while the back shirt features a blurred, 3-D image of Alfred E. Neuman. This shirt is an Adult size XL, and is unused and in Near Mint condition, with ultra-light handling wear.

Price realized: $77

Lot #23 - "I Will Never Read MAD In Class Again" T-Shirt - 1988 - Sun Sportswear MB $20

Here's yet another MAD Magazine t-shirt. Produced in 1988 by Sun Sportswear, this shirt features the cover of MAD Magazine #128 on the front. This shirt is one of the smallest MAD Magazine t-shirts I have ever seen, as it is a child's size Medium. But, it is also unused, and in Near Mint condition, with ultra-light handling and storage wear.

Price realized: $36

Lot #24 - Tank Girl #2 Comic Book w/ Alfred E. Neuman On The Cover MAD Logo Homage MB $5

Published in 2016 by Titan Comics, this is issue #2 of Tank Girl. The comic character, Tank Girl, originally was published in Great Britain back in 1988. A full length feature movie, featuring actress Lori Petty as Tank Girl, was released in 1995. This particular issue of Tank Girl, however, features Alfred E. Neuman as Tank Girl on the front cover, and the Tank Girl logo also uses the MAD Magazine logo script. And, the first story published in this book is an homage to the popular, "43-Man Squamish" article, which was published in MAD Magazine #95. This issue is unused, and in Mint condition.

Price realized: $21

Lot #25 - SyQuest Technology Plastic Bag w/ Alfred E. Neuman - 1994 MB $5

This is a cool piece of MAD Magazine memorabilia. Produced in 1994 by SyQuest Technologies, this is a plastic shopping bag with the face of Alfred E. Neuman on each side. SyQuest received permission to use the face of Alfred in their advertising, and two other companion pieces were made: an oversize postcard, and a wall poster. The wall poster is also offered for sale this weekend, and is included in Session Two. This bag is unused, and is in folded Near Mint condition, with some light wear along the creases. The bag is quite large, and measures approx 18 1/2" by 21 3/4".

Price realized: $11

Lot #26 - British MAD Magazine #1 - First, Premiere Issue - 1959 MB $40

This is a very cool piece of foreign MAD Magazine memorabilia. Published in 1959 by Strato Publications LTD., this is the first, premiere, #1 issue of the British version of MAD Magazine. The British version of MAD Magazine was the first of all of the foreign editions of MAD, and also has the most issues published of any foreign edition, with 381. This particular issue is in VG/F condition, with light surface, corner, and edge wear. There is a little extra wear along the spine, and there is also a 1/4" cover split at the top of the spine. This issue is in Excellent display condition.

Price realized: $255

Lot #27 - South African MAD Magazine #382 w/ Post Sept. 11 Cover - RARE MB $80

This is one of the rarest MAD Magazines, domestic or foreign, in existence. Published in 2001 by S.A. Magazine Co. (Pty) LTD., this is issue #382 of the South African version of MAD Magazine. What makes this issue special (and very rare) is that it was released with the controversial cover (illustrated by John Caldwell) of Alfred E. Neuman crossing / breaking a "crime scene" tape, instead of a finish line tape. This cover was scheduled to be for MAD #411, but in the wake immediately following the September 11 terrorist attacks, it was thought that this cover was in bad taste. The South African MAD was the only country that published this cover, and to find this issue is equivalent to finding a vein of gold. Although this issue is not in Mint condition, it is in G/VG condition, with surface, corner and edge wear. There is a 1/4" cover split at the top of the spine, and a small piece missing from the cover at the bottom of the spine. Despite the small amount of cover damage, this issue still displays quite nicely. Don't miss out!

Price realized: No Bid

Lot #29 - MAD Magazine Subscription Cards - Lot #1 MB $20

This is a cool collection of MAD Magazine subscription cards. Produced in the 1960's, 1970's and 1980's by E.C. Publications, these cards were sent out to subscribers to MAD Magazine whose subscriptions were about to run out, whose subscription wasn't filled, or to people who just ordered MAD for the first time. Three (3) of these cards are unused, and in Near Mint condition, while the other card shows a pen mark and a moisture stain on the front. Two (2) of the cards also have a pre-paid postage stamp on the back.

Price realized: $20

Lot #30 - Norway / Norwegian MAD Magazine Music Cassette Tape MB $80

This is a very cool piece of foreign MAD Magazine memorabilia. Produced in 1984 by Semic / Nordisk Forlag / AS, this is a cassette tape of Norwegian "dancing" songs. This tape contains such classics like, MAD-Dance, Brain Calypso, Ingen Mobber Meg, Hei Du!, Kraesj Bang, Stemme Hoyre, and Kontaktannonsens, among other favorites. This tape features cover artwork by Don Martin, and this tape is incredibly rare, even in Norway. There is some writing on the cover of the paper sleeve, and also on the back of the sleeve (you need to unfold it in order to see it). This item is in Excellent display condition, and the minimum bid reflects the scarcity of this item.

Price realized: No Bid

Lot #31 - MAD Magazine / Alfred E. Neuman / MADMAG.COM Promotional T-Shirt MB $20

This is a super rare MAD Magazine t-shirt. Produced in the 2000's by E.C. Publications, this item is a promotional t-shirt released in conjunction with the introduction of the MADMAG.com website. This shirt features the MAD logo (with the face of Alfred E. Neuman) on the left breast, while the back of the shirt shows the face of Alfred E. Neuman surrounded by red circles (like a target). This shirt is unused, and is in Near Mint condition, with a few teeny-tiny moisture stains in different areas of the shirt. It is an Adult size Medium.

Price realized: $82

Lot #32 - MAD Magazine / Up The Academy Promotional T-Shirt 1980 MB $50

This is a very rare piece of MAD Magazine memorabilia. Produced in 1980 by Warner Brothers Inc., this is a promotional t-shirt for the 1980 box office flop, Up The Academy. Many pieces of memorabilia were produced for this movie, as this item is one of the rarest pieces released. It features Alfred E. Neuman in full military regalia on the front (along with two pigeons on his helmet), and the "Up The Academy" logo on the back. This shirt appears to be unused, and is in Near Mint condition, with ultra-light storage and handling wear. It is an Adult size Medium.

Price realized: $152

Lot #33 - Swedish MAD Magazine - Original Cover Art Painting - 1964 #6 MB $750

This is a super rare piece of foreign MAD Magazine memorabilia. Produced in 1964 for the Swedish version of MAD Magazine, this is the original cover art painting for issue #6 from 1964 of the Swedish MAD. This art shows Alfred E. Neuman making the letter "M" with his fingers, while other members of the Swedish parliament cast their vote. Some of the politicians illustrated on this cover include Tage Erlander, Gunnar Hedlund, and Bertil Ohlin, to name a few. The artist for this piece is the famous 1960's Swedish MAD Magazine cover artist and interior page illustrator, BOWEN. Over time, the cover art that BOWEN did for the Swedish MAD became so popular in Europe that several foreign MAD Magazine publishers borrowed it for their own issues. This particular piece measures approx. 12 3/4" by 14 1/2", and is in Excellent display condition. It is watercolor and oil on art board. A copy of the 1964 #6 issue will also be included in this lot. BOWEN original art is very difficult to find, so don't miss out on this one!

Price realized: No Bid

Lot #34 - MAD Money Coin Bank - 1976 - Chelsea Marketing Corp. MB $15

This is a very cool piece of unlicensed MAD Magazine memorabilia. Produced in 1976 by Chelsea Marketing Corporation, this item is a cardboard coin bank. This items features a real-photo likeness of Alfred E. Neuman on each side, all the way down to the freckles and tousled hair. This item appears to have been lightly used, and is in Excellent display condition. There is a tiny dent on one side, however. It measures approx. 3 1/8" in diameter, and stands approx. 5 1/8" tall.

Price realized: No Bid

Lot #35 - Alfred E. Neuman / FLIP Skateboards Hooded Sweatshirt - 1995 MB $30

This is a cool Alfred E. Neuman sweatshirt. Produced in 1995 by the Flip Skateboard Company, this item is a sweatshirt that was released in support of FLIP's "MAD Mini" skateboard. This sweatshirt features Alfred E. Neuman on the front, and is reminiscent of the cover of the 1960's MAD paperback book, Like MAD. In fact, it borrows the wording of the title of that book, and the words, "Lie, FLIP" are printed above Alfred's head. This sweatshirt is an Adult size extra-large (XL), and is unused and in Mint condition.

Price realized: $77

Lot #36 - Early 1990's MAD Magazine Office Tote Bag - Black Version MB $20

This is a cool MAD Magazine office premium. Produced in the early 1990's for E.C. Publications, this is a MAD Magazine logo tote bag. There were two different styles of tote bag produced, along with two different colors. The blue version of this tote bag is also available for bidding on this weekend, but it is being offered in Session Two. This tote bag is unused, and in Mint condition. It measures approx. 13 1/4" tall by 14 1/4" wide, and is approx. 5" deep when opened.

Price realized: No Bid

Lot #37 - Complete Set Of Five (5) Australian MAD Magazine Toys MB $100

This is a very rare collection of foreign MAD Magazine memorabilia. Produced in 1995 for the Horwitz Grahame Pty. LTD, this lot contains a complete set of toys from the Australian version of MAD Magazine. These toys were sold on the shelves of novelty stores across Australia, and were even mentioned and promoted in the pages of the Australian MAD. The five (5) toys included in this set are a whoopee cushion, a squirt hand-held game, a squirt calculator, a bandaged finger, and a pair of plastic ears. These toys have never been opened, and are in presumed Mint condition. The display cards show just a tiny bit of storage and handling wear, and each toy is in Excellent display condition.

Price realized: No Bid

Lot #38 - Complete Set Of Three (3) Pairs of Canadian MAD Magazine Boxer Shorts MB $30

This is a cool collection of MAD Magazine clothing. Produced in Canada in 1994, this is a set of three (3) different pairs of MAD Magazine boxer shorts. Each pair of shorts features Alfred E. Neuman and his impish grin, and one of the pairs also includes the MAD Magazine logo. These shorts were sold exclusively in Canadian K-Mart stores, but only in selected cities. Each is an Adult size Medium, and they are all unused and in Mint condition. The K-Mart price tag is still attached to each pair as well.

Price realized: $77

Lot #39 - MAD Magazine / Alfred E. Neuman Wristwatch - Warner Bros. Store - 1993 MB $40

This is a cool Alfred E. Neuman wristwatch. Produced in 1993 by E.C. Publications, this watch was sold exclusively at the Warner Brothers Studio Stores from 1993 to 1996. The face of the watch features a cross-eyed Alfred E. Neuman, and the storage box has color graphics on the led and also the cardboard sleeve in which it rests. This watch is one of several pieces of MAD Magazine memorabilia produced for sale at the W.B.S.S. , with others being a denim jacket, a sweatshirt, a metal money clip, a statue, a puzzle, and cocktail napkins, just to name a few. This watch appears to be unused, and is in Excellent display condition. It is not known if the watch is in working order.

Price realized: $57

Lot #40 - Taiwanese MAD Magazine / Dave Berg Paperback Book MB $ 25

This is a very scarce foreign MAD Magazine paperback book. Published in (???) by (???), this is a collection of reprints of selected panels from Dave Berg's "The Lighter Side Of......" feature from MAD Magazine. Even though the cover is from the MAD Magazine paperback book, Dave Berg Looks At Our Sick World, there are no contents from that book whatsoever. The number "7" is printed on the spine, but I'm not sure if that means that this book is seventh in a series of Taiwanese MAD paperback books , or just number 7 in a series of American humor book reprints. In any case, this book is extremely difficult to find, and is very rare. It is complete, and in Excellent display condition, with a light corner crease on the front cover (technically the back cover if you are of Asian descent).

Price realized: $31

Lot #41 - MAD Magazine / Alfred E. Neuman Beach Towel - Uncle Sam - Who Needs You MB $100

This is one of the rarest pieces of the "New Collectibles" category of MAD Magazine memorabilia. Produced in 1989 by A La Carte / Saydah, this is a MAD Magazine / Alfred E. Neuman beach towel. It features Alfred E. Neuman as Uncle Sam, with his famous slogan, "Who Needs You". It measures approx. 30" by 60", and it appears to be unused, and in Near Mint condition. The colors are still nice and bright, and there is no fading at all. It is beautiful!

Price realized: No Bid

Lot #42 - MAD Comic Book #1 Cover Concept Print - Signed & Numbered 123/750 MB $75

This is a cool signed and numbered MAD Magazine print. Produced in 1991 by Another Rainbow, this item is a lithograph of the original rough cover painting to MAD Comic #1. The original rough was painted by Harvey Kurtzman, and Mr. Kurtzman signed his name in black Sharpie near the bottom right hand corner of the print. It has also been numbered, and is number 123/750. Measuring approx. 10 1/2" by 10 1/2", this item is in Near Mint condition, with ultra-light storage and handling wear. This item also comes with a Certificate of Authenticity booklet, which contains biographies of all of the popular MAD artists and writers.

Price realized: $75

Lot #43 - Muffler Men T-Shirt w/ Alfred E. Neuman (Half-Wit) - Roadside America MB $20

This is a cool piece of Alfred E. Neuman memorabilia. Produced in the 2000's by Roadside America, this is a t-shirt that features the iconic "Muffler Men" statues that graced the roadsides of the USA from the 1950's through today. The body of the statue was mainly the same for each, but the heads could be interchanged. The "Half-Wit" head bears a striking resemblance to Alfred E. Neuman, and was more than likely modeled after a pre-MAD image of him. This t-shirt is an Adult size extra-large (XL, and is unused and in wrinkled Mint condition.

Price realized: $20

Lot #44 - Osama Bin Laden / What - Me Worry T-Shirt w/ Alfred E. Neuman MB $20

This t-shirt features the 9/11 mastermind, Osama Bin Laden, wearing a t-shirt with the face of Alfred E. Neuman on it. The face of Alfred has obviously been photoshopped onto the real photo of Bin Laden, then the entire new picture has been printed onto a t-shirt. The phrase, "What - Me Worry?" has also been printed beneath the photo, and the Arabic version of the phrase has been printed above it. This shirt is an Adult size extra-large (XL), and appears to be unused and in Near Mint condition.

Price realized: $41

Lot #45 - Sealed Wheaties Box w/ Alfred E. Neuman MB $10

Here's a cool piece of unlicensed MAD Magazine memorabilia. Produced in the 1990's, this is an actual 8 oz. empty Wheaties box. The creator of this item then printed the face of Alfred E. Neuman on the front (from one of the Alfred E. Neuman prints from the MAD Magazine offices). This item measures approx. 6 3/4" by 9 1/2" by 2", and is still factory sealed. It is in Excellent display condition. I recall purchasing one of these back in the mid-1990's. It is a very cool "fantasy" Alfred E. Neuman collectible.

Price realized: $430

Lot #46 - Alfred E. Neuman Yo-Yo MB $10

Here's yet another piece of "fantasy" Alfred E. Neuman memorabilia. Produced in the 1990's, this item is an Alfred E. Neuman yo-yo. Featuring Alfred E. Neuman in his classic pose on each side, this item is a very well done item from the "Make Your Own Collectibles" era of the late 1990s. It measures approx. 2 1/4" in circumference, and is about 1" thick. It is made of hard plastic, and appears to have never been played with. It is in Excellent display condition.

Price realized: $26

Lot #47 - French / France MAD Magazine #1 First, Premiere Issue 1965 MB $50

Here is a hard to find foreign MAD Magazine first issue. Published in 1965 by Editions Francelia, this is the first, premiere, #1 issue from the French version of MAD Magazine. This issue contains reprints from past issues of MAD Magazine, and this issue is in VG condition, with surface, corner and edge wear. It is soild and complete, and in Excellent display condition.

Price realized: $50

Lot #48 - Spanish / Spain MAD Magazine #1 First, Premiere Issue LOCURAS 1975 MB $40

Here is yet another hard to find foreign MAD Magazine first issue. Published in 1975 by Euredit, this is the first, premiere, #1 issue of the Spanish version of MAD Magazine. The title, "Locuras", is the literal Spanish translation of the word, "MAD", and all six issues from this edition had "Locuras" at the title. This is actually the first issue from the SECOND edition of the Spanish MAD. The first edition, from 1974, also lasted only six issues. The title of those issues was just "MAD", so perhaps the editors thought that readership levels would be higher if they translated the name. In any case, this issue is in VG/F condition, with light surface, corner and edge wear.

Price realized: $62

Lot #49 - Thailand MAD Magazine #1 Cracked Magazine On Cover RARE MB $40

This is an extremely rare foreign MAD Magazine first issue. Published in (???) by (???), this item contains the first appearance of MAD Magazine printed material in the country of Thailand. This issue is known as a "bootleg" issue, as it was not licensed by MAD to be published. This issue also contains articles from Cracked Magazine (including the front cover), and could also be considered the first Cracked foreign #1 issue. This issue is in Excellent display condition, with just a hint of surface, edge and corner wear.

Price realized: $77

Lot #50 - Completely MAD Trade Paperback - Uncorrected Advance Proof - 1991 MB $30

This is a cool piece of MAD Magazine memorabilia. Published in 1991 by Little, Brown & Co., this is an "uncorrected advance proof" of the book, Completely MAD. Completely MAD takes a super detailed look into the creation of MAD Magazine, and is a thoroughly entertaining read. This uncorrected proof is basically a bound collection of photocopies of the pages of the book, with margin notes and post-it stickers placed on top of photographs to mark their place in the book. It is rather cool, actually. It's even better when you compare the proof to the actual published book, just to see if there were any changes made before publication. This proof has been read just a few times, and is in Excellent display condition.

Price realized: $62

Lot #51 - The Complete MAD Checklist #3 - Double Issue - Fred von Bernewitz MB $30

This is a hard to find collection of MAD Magazine memorabilia. Published in 1971 by Fred von Bernewitz, this is a set of two (2) volumes of the MAD Checklist #3. The MAD Checklists were the brainchild of MAD & EC Comic fanatic, Mr. Fred von Bernewitz, and the purpose of each MAD Checklist was to break down each issue of MAD article by article, as they appeared in the magazine. The artist and writer for each article is listed, and on what page they would be found. An online version of this idea can be found at MADCOVERSITE.COM. These two volumes appear to be unused, and are in Near Mint condition.

Price realized: $101

Lot #52 - Signed 1997 DC Comics Corporate Christmas Card w/ Al Jaffee Fold-In MB $5

This is a cool piece of MAD Magazine memorabilia. Produced in 1997 by DC Comics, this is the 1997 DC Comics corporate Christmas card. Normally, the card is your standard greeting card, with a picture on the front, and a pleasant greeting on the inside. This version, however, is a foldable version, and the art was drawn by the MAD Magazine Fold-In master, Mr. Al Jaffee. The card features a contingent of DC Comic Superheroes, clad only in their underwear. The gag is that someone is destined for a costume makeover. By doing the Fold-In, you will find that the answer is.................well, you will have to buy this card to find out. This card has been signed on the back by eight (8) DC Comics staffers (none of whose signatures I recognize). The card is unfolded, and is in Near Mint condition, with ultra-light storage and handling wear.

Price realized: $26

Lot #53 - 1991 Sigma Chi Fraternity "Derby Week" T-Shirt w/ Alfred E. Neuman MB $50

This is a very cool Alfred E. Neuman item. Produced in 1991 for the Sigma Chi fraternity at the University of Mississippi, this is the commemorative t-shirt for their annual "Derby Week", held April 8 - 13, 1991. This shirt is very rare, as only 200 or so were made. This shirt features the fraternity logo on the front left breast, while the back shows Alfred E. Neuman carrying a "Derby Day" pennant in one hand, and a mug of beer in the other. This shirt is an Adult size extra-large (XL), and it has been used and worn. There are a few small spots and stains on a few areas of the shirt, but most importantly, the image of Alfred is about as clean as you can get. Super rare!

Price realized: $205

Lot #54 - German MAD Magazine - Original "Na Und....?" T-Shirt 1980's MB $50

This is a rare piece of foreign MAD Magazine memorabilia. Produced in the 1980's for Williams Verlag GmbH, this is a German MAD Magazine / Alfred E. Neuman "Na Und.....?" t-shirt. These shirts were sold in stores, and also advertised on the pages of the German MAD. They are rather difficult to find, as not many were sold. This particular shirt has never been worn, and is in Mint condition, with ultra-light storage wear. In fact, this shirt was still sealed in its original plastic wrapper when I received it, and I had to cut open the bag to photograph it. It is beautiful!

Price realized: $77

Lot #55 - Sing Along With MAD - Untrimmed, Unbound Cover - RARE 1961 MB $15

Produced in 1961 by E.C. Publications, this item is an unbound and untrimmed cover for the Sing Along With MAD lyric booklet, which was the free bonus premium in the More Trash From MAD #4 annual. This item does not have the interior pages included. It is only the unbound and untrimmed cover. Measuring approx. 10 3/4" by 15 3/8", this item is unused, and in Near Mint condition, with a light pencil notation in the upper right hand corner of the front cover.

Price realized: No Bid

Lot #56 - South African MAD Magazine Board Game 1990's MB $10

This is a cool piece of foreign MAD Magazine memorabilia. Produced in the 1990's by Hasbro - South Africa, this is the South African version of the popular MAD Magazine board game. Back in 1979, Parker Brothers released the MAD Magazine board game to rave reviews. In fact, it quickly became the second best-selling game for Parker Brothers, behind Monopoly. In any case, this is the 1990's South African version, and little has changed. You probably wouldn't even notice anything different about this game, except for the "Hasbro - South Africa" logo on the side of the box lid. This game has been played with just once or twice, and is complete and in Excellent display condition. There is a little price sticker residue on the side of the box lid. But, that's about it.

Price realized: $41

Lot #57 - MAD Magazine - Alfred E. Neuman 45 RPM Record w/ Don Martin Picture Sleeve MB $40

This one of MAD Magazine's first "Holy Grails". Produced in 1959 by ABC-Paramount, this is a 45 rpm record, featuring the song "What - Me Worry, by Alfred E. Neuman. The "B" side is a tune affectionately known as, "Potrzebie. But, the best part of this lot is the color picture sleeve. It features the back of Alfred E. Neuman's head, and some of Don Martin's earliest work for MAD Magazine. The art on both sides of the sleeve is identical. While not in Mint condition, the sleeve is complete, and in full color. The record appears to have been played just a few times.

Price realized: $57

Lot #58 - MAD Nosey Shades - Complete Set Of Four (4) - 1989 - Imagineering MB $600

Well......, here they are! Arguably the rarest of all of the "New Collectibles" from the 1980's, this is a complete set of four (4) MAD Nosey Shades. Produced in 1989 by Imagineering, the "Nosey Shades" are actually a pair of sunglasses, with a nose attachment. The glasses are identical to each other, but the noses are different. These particular sunglasses are still factory sealed, so I can't tell you how they fit. As this is the first time that I have ever seen these, I have zero experience in telling you what they are like. In any event, the display card for each one is in Excellent display condition, with light handling and storage wear. I have only seen one of these for sale, and that was on eBay about 4 years ago. They were won by some famous, Grammy-winning guitarist who lives in California, who also is a best-selling author, and is an expert in the field of EC Comics and MAD Magazine. But, I can't quite remember his name. Darn it.

YOU NEED THESE IN YOUR COLLECTION! THEY WILL BE THE CROWN JEWEL IN ANY MAD COLLECTION!

Price realized: $1755

Lot #59 - Spy vs. Spy / Network Computing Promotional Poster 1991 MB $40

Here is a very obscure Spy vs. Spy poster. Produced in 1991 by CMP Publications, this is a promotional poster for Network Computing magazine. This poster features the Black and White Spies from the popular MAD Magazine feature, Spy vs. Spy. This poster is also unique for another reason, as the artist for this poster is George Woodbridge. I have never heard of Mr. Woodbridge doing any "Spy" art for MAD, so this poster is new to me. But, it is very, very cool. This poster is in Excellent display condition, and measures approx. 20" by 30".

Price realized: $51

Lot #60 - Alfred E. Neuman Latex Head Mask - 1981 - Cesar MB $15

This is a cool Alfred E. Neuman mask. Produced in 1981 by Cesar, this mask was sold in gift shops and novelty stores through the mid-to-late 1980's This particular example appears to have never been worn, as the manufacturers tag is still attached to the mask. There is no size listed, although I assume that it will fit the head of any Adult. This mask is in Excellent display condition.

Price realized: No Bid

Lot #61 - MAD Magazine $2 Scratch-Off Lottery Ticket - Delaware Lottery MB $5

This is a super rare piece of MAD Magazine memorabilia. Produced in 2007 by the Delaware Lottery, this is an authentic ticket from the Delaware Lottery's "MAD" scratch-off game. This game featured a top prize of $1500, and, per Lottery rules, the game ended when the top prize was won. I discovered this ticket back in early 2008, while doing a simple Google "Image" search for Alfred E. Neuman. I called a few convenience stores in Delaware, and ended up purchasing 20 tickets. They sold like hotcakes on eBay shortly thereafter, with the last one (in unscratched, Mint condition) selling privately for $500. This particular ticket is in Excellent display condition, although it has been scratched. It measures approx. 4" by 4". A store window sign was also produced for this ticket, one of which exists in the MAD Magazine collection of a major East Coast collector.

Price realized: $106

Lot #62 - MAD Magazine / Alfred E. Neuman - 25th Anniversary Sticker / Decal MB $10

Here's a rare MAD Magazine sticker. Produced in 1977 by E.C. Publications, this is a promotional sticker celebrating the 25th anniversary of MAD Magazine. This sticker was given away at trade shows and other media-type events, and is quite rare. This particular example is unused (unpeeled), and is Near Mint condition, with ultra-light storage wear. It measures approx. 4" by 4".

Price realized: $17

Lot #63 - MAD Magazine Mini Lunchbox - 1999 - Corn Nuts MB $5

Here's a newer MAD Magazine collectible. Produced in 1999 by American Specialty Confections Inc., this is a mini tin lunchbox. Featuring Alfred E. Neuman and the MAD Magazine logo on each side, and the MAD logo on the top and bottom, this item was originally sold with a package of Corn-Nuts inside the tin. This item is still factory sealed, so it is assumed that the package of Corn-Nuts is still inside, although they wouldn't be fit to eat. Measuring approx. 2 1/4" by 4 3/4" by 5 1/2", this item is still unused, and in Mint condition.

Price realized: No Bid

Lot #64 - MAD Magazine / Alfred E. Neuman Coffee Mug 1996 XPRES MB $10

Here's a cool piece of MAD Magazine memorabilia. Produced in 1996 by the XPRES Corp., this item is an Alfred E. Neuman coffee mug. This mug features the face of Alfred E. Neuman on one side, the back of his head on the other (with the words, "What - Me Worry" shaved into the back, and the MAD logo on the side. This mug was part of a line of MAD Magazine collectibles sold in the pages of Toy Shop magazine by a seller called, "Family Fun Collectibles". Other items from this seller include a set of four (4) foam coasters, a set of four (4) ceramic magnets, and two (2) different ceramic steins. In any case, this mug is unused, and in Mint condition, with just a hint of light storage wear.

Price realized: $26

Lot #65 - Swedish MAD Magazine / Alfred E. Neuman Fan Club Membership Card 1960's MB $20

This is a very rare piece of foreign MAD Magazine memorabilia. Produced in the late 1960's by the Swedish version of MAD Magazine, this is a heavy stock paper membership card from the Swedish Alfred E. Neuman Fan Club. The Swedish Alfred E. Neuman Fan Club was the precursor to the more popular, Alfred E. Neuman Fan Supporter Club (AENFSC), of the 1970's and 1980's. This particular card features Alfred E. Neuman and the MAD logo on one side, along with a b/w photo of the fan club member (Mr. Lars Osterberg) on the other. But, the most valuable part of this piece is the signature of Swedish MAD's founder and first editor, Mr. Lasse O'Mansson. This item is in Excellent display condition, and appears to have been folded and stored neatly for the next 40 years after it was received.

Price realized: $36

Lot #66 - "Pre-MAD" Alfred E. Neuman Beatnik Postcard MB $10

Here's a cool piece of Alfred E. Neuman memorabilia. Produced in the 1960's by IMPKO, this is a postcard featuring an early image of Alfred E. Neuman. While not technically a pre-MAD item, as pre-MAD items are items that were produced before 1952, this item does use the pre-MAD image of Alfred. In any case, this item is in beautiful display condition, with just a hint of handling and storage wear.

Price realized: $21

Lot #67 - Swedish MAD Magazine / Alfred E. Neuman Fan Supporter Club Membership Card w/ Pin MB $20

Here's another cool piece from the Swedish version of MAD Magazine. Produced in the 1970's by the Swedish MAD, this item is heavy stock paper membership card from the Alfred E. Neuman Fan Supporter Club (AENFSC). This club rose to popularity in the 1970's and 1980's, and at its height had over 15,000 members. The club also produced some neat memorabilia as well, including keychains, posters, and clothing. This card also comes with an Alfred E. Neuman Fan Supporter Club pinback button still attached. Both the card and pinback button are in Excellent display condition.

Price realized: $26

Lot #68 - Pre-MAD Alfred E. Neuman Ceramic Mug - It Didn't Hurt A Bit 1910's? MB $75

Here's a cool piece of pre-MAD Magazine / Alfred E. Neuman memorabilia. Produced in the 1910's(?) for the New York Dental Parlors, this item is a ceramic mug featuring an early image of Alfred E. Neuman. This image, along with the quote, "It Didn't Hurt A Bit", also appeared on other pieces of pre-MAD memorabilia like, postcards, trade cards, and calendars. For being over 100 years old, this mug is in beautiful display condition, but it does have a few tiny cracks and dings, some crazing, a few light scratches, and some of the gold paint has been rubbed off of both the top and bottom trim. But, it is very rare, with less than ten (10) known to exist.

Price realized: $205

Lot #69 - NSA Security Awareness Poster w/ Alfred E. Neuman 1991 MB $40

Here's a cool piece of Alfred E. Neuman memorabilia. Produced in 1991 by the National Security Agency (NSA), this is their 1991 "Security Awareness" poster. Each year, the NSA produced a double-sided "Security Awareness" poster, each with a different theme. In 1991, they chose Alfred E. Neuman to be their poster boy. This poster measures approx. 17" by 22", and is in Excellent display condition, with just a hint of surface and edge wear. The back of the poster (not pictured) features Santa Claus and a couple of elves working in his workshop.

Price realized: No Bid

Lot #70 - Bob Clarke Signed Christmas Card MAD Magazine Artist 1980's MB $10

Here's a cool piece from the "Usual Gang Of Idiots". This item is a signed Christmas card, sent from MAD Magazine artist, Bob Clarke, to MAD Magazine artist, George Woodbridge. Many of the MAD artists made their own Christmas cards, and Mr. Clarke was prolific, making over 30 different cards. This card dates from the 1980's, and has been signed by Mr. Clarke on the inside in red marker. It is in Excellent display condition, but does show a light bend in one corner, and some tape residue on the back.

Price realized: $41

Lot #71 - 1907 Anitkamnia Tablet Calendar w/ Early Alfred E. Neuman Image MB $10

Here's a cool piece of pre-MAD / Alfred E. Neuman memorabilia. Produced in 1906 by the Anitkamnia Chemical Company, this is their annual 1907 tablet calendar. This calendar is titled "The Convalescent", and features two ladies and two children on the front. But, the back of the calendar features an early image of MAD Magazine's Alfred E. Neuman. In fact, this same image of Alfred E. Neuman would be used the next year by Antikamnia, for the front of their 1908 tablet calendar. This calendar measures approx. 7 3/4" by 10", and displays beautifully. There is a pin hole at the top, and there is some noticeable edge wear. There is also a light corner bend. But, this item is a rarity, and is hardly ever seen.

Price realized: $41

Lot #72 - Spy vs. Spy Dry Erase Message Board Subscription Premium 2000 MB $5

Here's a cool MAD Magazine subscription premium. Produced in 2000 for E.C. Publications, this item is a Spy vs. Spy dry erase message board. This item was produced in conjunction with the 40th anniversary of the popular MAD Magazine feature, Spy vs. Spy, and features both the Black and White Spies on the front. This item was never sold, and was given away free to people who purchased a subscription to MAD Magazine. Measuring approx. 4 1/2" by 8", this item is still factory sealed, and in Mint condition.

Price realized: $31

Lot #73 - MAD Magazine / Alfred E. Neuman Halloween Costume Top w/ Mask MB $25

Here's one of the earliest MAD Magazine collectibles. Produced in 1960 by Collegeville Costumes, this is an Alfred E. Neuman Halloween costume. Originally, this costume came in a generic Collegeville Costume box, along with a pair of generic orange/red pants. Those two items are missing. This lot contains just the shirt (an Adult size, probably Medium), and the mask. The mask has been crushed, and has several cracks along the chin and hair. One of the cracks in the hair leads all the way to Alfred's left eye. The shirt is in remarkably good condition, with fold marks and some chipping on the trim on the left wrist. While not complete, the most important parts of the costume are present. The opening bid is a bargain price for this item.

Price realized: No Bid

Lot #74 - Norwegian MAD Magazine Binder - Sealed w/ Norsk MAD 1990/1 Issue MB $10

Here's a cool piece of foreign MAD Magazine memorabilia. Produced in 1990 by Semic / Nordisk Forlag AS, this is a binder that was made to hold issues of the Norwegian MAD. The binder is somewhat difficult to find, as sales of this item were rather flat, due to poor distribution. This particular binder is still factory sealed flat, and the 1990 / #1 issue has also been shrinkwrapped with the binder, as a bonus. Both the binder and the magazine are in presumed Mint condition.

Price realized: $51

Lot #75 - MAD Magazine Books Lot - Stocking Stuffer, 100 Dumbest, Sotheby's Auction MB $15

Here's a cool collection of MAD Magazine books. Published in 1995, 2014, and 2016, this lot contains an auction catalog from Sotheby's "MAD About MAD" original art auction, MAD's The 100 Dumbest People, Events & Things of the Century, and the MAD Stocking Stuffer edition. These books come from the collection of former MAD Magazine staffer, Ms. Amy Vozeolas, and are unread and in Near Mint condition, with light storage and handling wear.

Price realized: $51

Lot #85 - Australian MAD Magazine Denim Shirt MAD Wear International 1994 MB $15

Here's a cool piece of foreign MAD Magazine memorabilia. Produced in 1994 by MAD Wear International, this is an Australian MAD Magazine denim shirt. This shirt features the embroidered face of Alfred E. Neuman on the back, along with the MAD Magazine logo, and the words, " What - Me Worry - Since 1952". This shirt borrows the exact image from the MAD denim jacket that was sold in the Warner Brothers Studio Stores back in 1993 and 1994. The words, "What - Me Worry" are also embroidered on the left front breast. This shirt measures an Adult size Large, but it fits like an Adult XXL. This shirt appears to have never been worn, and is in Excellent display condition. This shirt is larger than the tagged size, and should be tagged quite a bit larger. A lady could wear it as a nightshirt, it is so big. I am not kidding.

Price realized: $31